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LiveInnovation.org LiveInnovation.org

LiveInnovation.org LiveInnovation.org
  • Home
  • About
    • About LiveInnovation.org
    • Prof. Dr. Francisco Tigre Moura
    • Contributor: Prof. Dr. Clare Hindley
    • Contact
  • Research
    • Publications
    • Live AM: Artist Monitor
    • Live FM: Fan Monitor
    • Media/Events
  • Education
    • Consumer Behavior
    • Marketing Research
    • Statistics Support
    • Thesis Writing
  • Resources
  • Music
Consumer Behavior

Operant Conditioning, Marketing and Consumer Behavior: (Part 2)

Prof. Dr. Francisco Tigre Moura - September 9, 2022
Consumer Behavior

Operant Conditioning, Marketing and Consumer Behavior: (Part 1)

Prof. Dr. Francisco Tigre Moura - July 20, 2021
Consumer Behavior

Consumer Psychology: Understanding the Decision-Making Process.

Marketing and Behaviour

Brand Personality: Understanding Aaker’s 5 Dimension Model

Consumer Behavior

Self-Concept: The Beauty of How Complex Human Behavior Is

Consumer Behavior

Human Personality: Understanding the “Big 5” Model

Consumer Behavior

Dopamine: More Than Pleasure, The Secret is the Anticipation of a Reward

Dopamine: More Than Pleasure, The Secret is the Anticipation of a Reward

Consumer Behavior Prof. Dr. Francisco Tigre Moura - April 2, 2020

Human Personality: Understanding the “Big 5” Model

Consumer Behavior Prof. Dr. Francisco Tigre Moura - June 16, 2020

Self-Concept: The Beauty of How Complex Human Behavior Is

September 3, 2020

Brand Personality: Understanding Aaker’s 5 Dimension Model

January 2, 2021

Taylor Swift x Apple: Understanding Life and Music as a Service

March 4, 2017

Sound, Sensation and Experience: The Formula 1 Crossroads

December 8, 2017
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Thinking, Fast and Slow | Daniel Kahneman | Talks at Google
01:02:27
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Misbehaving: The Making of Behavioral Economics | Richard Thaler | Talks at Google
55:39
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The Consuming Instinct | Dr. Gad Saad | Talks at Google
01:22:32
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Author & Neuroendocrinologist Robert Sapolsky | JCCSF
01:21:33
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A Conversation with David Aaker and Dr. Jennifer Aaker
54:20
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Philip Kotler: Marketing
57:30
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The difference between classical and operant conditioning - Peggy Andover
04:13
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The Neurochemistry of Flow States, with Steven Kotler | Big Think.
04:20
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Debbie Millman: How symbols and brands shape our humanity | TED
14:13
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Geert Hofstede on Culture
32:23
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The paradox of choice | Barry Schwartz
20:23
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What Makes People Happy? - Prof. Paul Dolan - WGS 2018
20:10
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B. F. Skinner - Skinner on Behaviorism (1977)
30:07
Consumer behavior
Consumer Behavior

List of Consumer Behavior Books for Students and Professionals

Prof. Dr. Francisco Tigre Moura - October 2, 2018
Marketing and Behaviour

8 Podcasts All Marketing Students Should Follow

Prof. Dr. Francisco Tigre Moura - November 16, 2017
Marketing and Behaviour

24 YouTube Channels All Marketing Students Should Follow

Prof. Dr. Francisco Tigre Moura - November 8, 2017
Marketing and Behaviour

2020: List of Marketing and Tech Innovation Events in Germany

Marketing and Behaviour

Music and Advertising: List of Selected Scientific Publications (2018-2000)

Hans Rosling standing on the stage, presenting Dont Panic - The Truth About Population Sizes
Sources and References

Documentaries: Don’t Panic – The Truth About Population (Prof. Hans Rosling)

Marketing and Behaviour

The Main Academic Conferences for Marketing Scholars

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