List of Best Marketing Scientific Journals
Are you writing a Marketing thesis or research paper? Yes? Well, then this article is VERY IMPORTANT to you.
One of the key aspects you...
How to Succeed in a Thesis Colloquium!
If you are reading this article it can only mean one thing: You are finishing or have finished your thesis and soon will have...
How to Develop a Fantastic Marketing or Management Thesis Idea!
This article was updated on 07.10.2021.
Are you a marketing Bachelor, or possibly Masters, student trying to develop an idea for your thesis? Perhaps you...
SPSS Tutorial #7: Exporting SPSS Output to Excel, Word or PDF
Often complaint of students complain that it is impossible to make good graphs with SPSS.
And to be honest, I agree. There are many limitations...
Measuring Consumer Perception? Use the Marketing Scales Handbook!
Marketing students and professionals, follow me here:
Imagine this scene: You are feeling unwell and go to the doctor. You believe you have a fever...