Operant Conditioning, Marketing and Consumer Behavior: (Part 1)
My friend, tell me something: do you believe in free will? Do you consider that all of your behaviors are under your full control?
Here...
Taylor Swift x Apple: Understanding Life and Music as a Service
In the end of 2016, Ida Auken Member of Parliament (Parliament of Denmark) published a very interesting article suggesting that in 2030 the sense of...
Human Personality: Understanding the “Big 5” Model
Let us be honest, most of us adores observing the behavior of strangers in public places (well, at least I do. Airports are great...
Interesting Marketing Concepts: “The Golden Circle”
From the series of interesting marketing concepts, here is one that might be useful for students, practitioners, researchers and even Musicians (!): "The Golden...
Dopamine: More Than Pleasure, The Secret is the Anticipation of a...
Humans are true pleasure seekers.
We strive to feel emotions and sensations. We live for it, and a lack of emotions induces a depressive state...