SPSS Tutorial Series on YouTube: Learn Quickly and Easily

My friend, are you struggling to learn and use SPSS? Don't worry, the students of my "Business and Marketing Research" course at IUBH University of...
Statistics

SPSS Tutorial #8: Correlation

Struggling to understand how to use SPSS for your analysis? Every semester I face this issue with my students: Panic and insecurity to run certain...

Trying to Learn Statistics? Simple. Read Andy Field

STUDENTS’ FEAR OF STATISTICS Every year, every semester, in almost all universities across the world a same phenomenon happens: Students panic when hearing they will need...

SPSS Tutorial #7: Exporting SPSS Output to Excel, Word or PDF

Often complaint of students complain that it is impossible to make good graphs with SPSS. And to be honest, I agree. There are many limitations...

SPSS Tutorial #7: Cronbach Alpha (Reliability test)

If you a marketing or management student (Bachelor, Masters or PhD) or professional wishing to measure consumer or participant's perceptions, you should use the...