The Main Academic Conferences for Marketing Scholars
Have you ever attended a marketing conference?
In case you have not, you should. They can be an incredible experience.
Conferences represent the main opportunity for...
The Live FM: Fan Monitor (2022 Edition) is out. Download it...
As we enter 2023, I am excited to announce the launch of the 2022 edition of the Live FM: Fan Monitor report.
Funded by IU...
Consumer Psychology: Understanding the Decision-Making Process.
My friend, do you see the lady at the music store on the photo of this article?
Rumors say she has become obsessed with vinyls....
8 Podcasts All Marketing Students Should Follow
Are you a marketing student or professional interested in gaining new insights on various behavioral and industry topics but has not time?
Listen to podcasts!
I...
Covid-19 Crisis: What Does it Mean for the Entertainment Industry?
The Covid-19 crisis represents an extraordinary challenge to humanity.
The astonishing projections of potential life losses, aligned with the current lack of vaccines and poor...